Hexaglobe is proud to announce HexaSense, its new AI perception engine for media built on NVIDIA AI Blueprint for Video Search and Summarization (VSS).

This innovation redefines live production by embedding AI-driven perception directly into video, audio, and metadata streams. With HexaSense, prompt-based triggers become part of the broadcast chain, allowing operators to automate complex workflows, enrich content, and ensure compliance—all in real time.

Transforming Live Video with AI Triggers

Hexaglobe Innovation enables operators to define and execute prompt triggers that act on live streams, opening the way to advanced applications such as:

• Intelligent clipping: automatic detection and export of highlights during live sports or events.
• Automated temporal metadata creation: real-time enrichment of live content for archiving, indexing, or discovery.
• Content moderation triggers: coupled with live delay loops to ensure compliance before broadcast.
• And more: adaptable workflows tailored to each broadcaster’s operational needs.

Seamlessly integrated with Hexaglobe’s existing solutions—including Clipping, MAM, Automation, and Streaming Distribution—HexaSense ensures that AI-driven triggers, metadata, and compliance checks become part of a unified workflow. With HexaSense, broadcasters and OTT platforms can detect, classify, and enrich content as it happens, enabling faster operations, richer user experiences, and smarter monetization strategies.

Powered by VSS Blueprint

The NVIDIA VSS Blueprint brings together generative AI, vision-language models (VLMs), large language models (LLMs), retrieval-augmented generation (RAG), and advanced media management services to create visually perceptive and highly interactive AI agents. Hexaglobe is leveraging VSS to power real-time content moderation on live streams, ensuring safe and compliant broadcasts. The company is expanding into sports, where VSS enables precise action and event detection to automatically generate highlight clips, making it easier to deliver engaging moments to fans on social media.

A Step Forward for the Industry

“By combining Hexaglobe’s expertise in broadcast workflows with Nvidia’s NVIDIA’s AI capabilities, we are giving media companies new tools to act faster, smarter, and with greater confidence.” said Franck Coppola, President at Hexaglobe.

The solution will be showcased live at IBC 2025, where attendees can see firsthand how prompt-driven triggers can simplify operations and expand creative possibilities in live broadcasting. Visit Hexaglobe at IBC 2025, booth 2.B51 to learn more.

Hexaglobe’s Broader AI Portfolio

This new innovation is part of Hexaglobe’s broader strategy to bring AI across the entire media value chain. The company has developed a wide range of AI solutions, including:

• AI for Media: metadata generation, scene segmentation, face/object ,recognition, audio transcription and translation, emotion detection, ,automatic highlight reels, sensitive content detection, and video quality enhancement (upscaling, denoising).
• AI for Conversion and Advertising: context-aware ad placement using IAB Tech Lab taxonomy, segment prioritization based on CPM/CPC history, and adaptive frameworks to maximize ad ROI and viewer engagement.
• AI for Compliance and Moderation: detection of violent, explicit, or non-compliant content to ensure legal and regulatory conformity, including parental controls and censorship options.
• AI for Recommendation Engines: combining speech-to-text, scene recognition, and user data to deliver highly personalized content discovery.
• AI for Telecom: network traffic analysis and optimized routing plans for ISPs, CDNs, and operators, ensuring better video delivery, lower costs, and improved network resilience.